Our Story
Form And Function Imports, LLC was founded by Larry Lieberman and Jo Roinos to provide a platform to enable wide national exposure and easy access to USA’s finest retailers, of the delightfully unique and fancifully creative line of gifts, housewares and tabletop items from international designer Mukul Goyal.
Our showroom and warehouse is located about twenty miles South of Boston in Norwell, Massachusetts and we invite you to visit us in person to experience the full range of Mukul Goyal products.
We will also be exhibiting at trade shows, starting with NY NOW in August 2017.
Meet the Team
Jo Roinos has spent her career in retail, working exclusively with the kinds of products she is truly passionate about – from African Art and Antiquities at Totem Gallery in Johannesburg, to the whimsical and creatively intelligent functional art featured today in her store, That’s IT Gifts, on historic Charles street in Boston.
Mukul Goyal’s line truly inspires Jo as it is the epitome of a global brand that is innovative, functional and beautifully designed.
Larry Lieberman has spent his career in international commerce, still actively working with over fifty countries around the world. Over the years Larry has travelled extensively, but still remembers his best trip – the one of many to South Africa when he first met Jo.
Larry’s extensive experience in export and import processes, global logistics and distribution, and foreign exchange, makes him the ideal operations Yin to Jo’s artistic Yang.
